MAGICAL GODDESS
MAGICAL GODDESS
Conscious
BRANDING
For The Thought Leaders of The New World
You cannot become a leader in someone else's reality.
conscious branding
THE PROCESS
Emerging into the unique purpose of your business
The objective of the Conscious Branding process is to uncover and express the authentic purpose of your business in a way that creates long-term sustainable growth of your business.
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You being the magic and contribution only
you can be in the world with your business.
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Conscious Branding is a soulful approach to branding, seeking to connect your unique mission, business and brand with the core transformational journey of your client. Positioning you as a compassionate leader of the new world.
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Positively engaging, inspiring, educating and serving the needs of your customers. You being the change you came here to be, with ease, joy and glory.
conscious branding
THE FOUNDATION
Having conscious relationships, with your business, clients & the world
The reason people fail in creating a successful business brand is simple. They haven't done their groundwork properly.
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The number one priority of any business is sales, because without sales there is no business, and the one and only key to selling anything is connecting with people in a way that works for you.
Your business is about you creating great
relationships with those you are here to serve.
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But as we know before we can have great relationships, we first have to have a harmonious relationship with ourselves and with our business. We want to have clarity on who we are as a leader. What our business, our mission, and our deepest values and priorities are.
We want to know our why's and what really turns us and our clients on. What we truly desire and what our clients desire the most and then bridge the gap with our unique positioning, business and marketing strategies.
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Successful branding is a sum of sound business- and marketing strategies, authentic message and high quality design.
Marketing strategy meets message and design
Success is about being a relevant contribution.
conscious branding PROCESS
THE ELEMENTS
authenticity, transformation, value and relevance
The 3 Main Elements of Thought Leader Branding.
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1. Authenticity > Your Hero Story
Your most authentic voice and message comes from unpacking your own hero's journey. Telling your story in the right way is how you can most effectively connect with people.
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2. Transformation > Your Customer Hero's story
Your business is here to serve and the true hero of your brand is always the customer. What is the core transformation of your brand hero?
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3. Value & Relevance > Your Positioning
What kind of space does your brand occupy in the minds of the customers and how it is distinguished from the competitors.
What makes you unique, better and different than anyone else?
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conscious branding
THE STEPS
12 weeks to your thought leader brand
1. Creating A Conscious Relationship with Your Business
Conscious branding process begins by us connecting with the awareness of your business and establishing a co-creative and conscious relationship with your business and learning to use the magical tools of creation with your business.
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Foundations of Magical Business Creation
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2. Your Business Vision, Priorities & Objectives
Knowing what you want is the first step getting there. Knowing your deep why's, values and priorities are critical parts of your success.
Your Thought Leader Brand Vision
Mission, Objectives & Target Numbers.
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3. Owning Your Hero's Journey
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We humans evolve through stories and by telling your story in a right way is the most powerful way to connect with your audience and become the trusted leader, who can lead others with compassion and deep understanding.
​
Unpacking your hero's journey will also help you to receive the gifts of your past, for you, so that you can confidently stand up as a leader with no ghosts of the past stopping you.
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Who Are You as a Thought Leader
Your 12 Step Hero's Journey
Finding Your Authentic Voice
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4. Your Customer Is The Actual Hero of Your Brand
What does your customer desire the most
& how can you serve that better than anyone else?
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Whatever your Hero's journey has been, it is always universal and there are countless of people desperately looking for your help and guidance in their weakest moments. There is always a market for transformational services. You just have to find the one that resonates with you the most, become excited and learn what is their hero's calling and answer to that in a way no one else can.
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Niche
Segmentation
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5. Positioning
What makes you unique and the best in your field?
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Occupying your authentic Thought Leader position in your clients minds.
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Competitor Analysis
Owning Your Weaknesses & Differences
Your Unique Value Proposition
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6. Customer Generated Content and Product Strategy
Generating expansive customer paths.
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The way to create a leader brand is to become aware of your brand hero's steps and offer those steps in a sustainable expansive and easy access format, that fits in today's market and way of living. Everything is available through our fingertips. The key to success is to educate your customer and design the products and services with your customers.
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Customer Life Cycles
Content & Product Creation Strategy
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7. Marketing Strategies
Speak, serve, sizzle and sell with ease, joy and magic.
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It has never been easier to advertise to millions of people, but the market has never been more crowded either. To create magic with marketing requires a great strategy, quality content, willingness to test and make sound investments. Having total clarity on what your business is about and who it is here to serve is the number one generator of ease for your marketing and sales.
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Digital & Social Media Marketing Plan
Sales Funnels & Platforms
Testing & Numbers
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6. Brand Image
Creating an Irresistible Image on Relevant Platforms.
Expressing the Energy, Space and Consciousness of Your Business.
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When we think about a branding the first thing that usually comes into our minds is the visual image of the brand. But we don't see all the work that has been done behind the scenes of a successful brand.
Visual appearance is just the icing on the cake. But even so is just as valuable as the whole cake. People always choose the cake that looks more delicious.
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Once all the ground work is done, the image of a brand naturally falls into place with ease, as if by magic. Because it is just the physical appearance of something that already has evolved into its own being, who has its own awareness of its highest potential.
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Style
Language
Visuals
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Within, you already have everything it takes to build a successful Thought Leader Brand.
Knowing what kind of life you want to be living is a vital part for your business success. You can not be successful with your business if there are parts of you resisting your expansion. To make any changes real we have to start living the life we desire right now.
Your superpowers are hidden in the stories of your life and that is also where the secret to your most authentic message and branding comes from.
To be a hero requires for you to be totally vulnerable and honest. Knowing, loving and accepting all of you. It is about having integrity with yourself.
For a Thought Leader educating the audience plays a vital part of the success, because you are not only giving people what they want, but something better they don't yet know about.
Marketing strategy meets message and design
There are six main steps in successful Thought Leader Branding:
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1. Owning Your 12 Step Hero's Journey
Who are you as a leader?
Finding Your Authentic Voice
Your Core Transformation
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We humans evolve through stories and by telling your story in a right way is the most powerful way to connect with your audience and become the trusted leader, who can lead others with compassion and deep understanding.
​
Unpacking your hero's journey will also help you to receive the gifts of your past, for you, so that you can confidently stand up as a leader with no ghosts of the past stopping you.
Clarity – Uncover your core values and beliefs, understand your audience intimately, articulate your purpose and build your brand strategy.
Expression – Develop your brand voice, engage your team and build your visual language. This is where you build your identity, set aligned priorities for future activity, and learn how to implement your purpose practically and effectively.
Transformation – This is the lived experience of your brand and is indefinite. Strategies, communications and experiences are unique for every business and can involve digital and development, marketing communications, production, brand management, culture and leadership just to name a few. This is where you take action towards creating the potential you want to see in your people, your business, and the world.
Build a magical Thought Leader Brand
based on your own hero's journey.
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Are you ready to create a brand that stands out in it's authenticity and value beyond any competition?
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The good news is that you already have everything it takes within you.
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Your superpowers are hidden in the stories of your life and that is also where the secret to your most authentic message and branding comes from.
You are unique, you have your own special skills and a transformational journey that was all designed for a purpose:
To make you the superhero of your life and that of others.
Because that is what we are here for, to be the best possible contribution to all life by being the change we came here to be.
Success doesn't come from following the rules of business gurus, it comes from you and you only.
You cannot become a leader in someone else's reality.
But let's face it, the number one objective of any business is to make money, make money for you and for the changes you want to make in your reality and in the world.
What makes a business successful is the number of sales.
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The key factor of all sales is the ability to connect with the customers. The deeper and more meaningful connection you can create the more successful your business becomes. That is why the creation of a powerful brand begins by first laying sound strategic foundations for the expansion of your business.
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2. Magical Life / Business Vision, Objectives & Strategy
What do you truly want and why?
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Mission & Message
Your Ultimate Life / Business Vision
Magical Tools of Business Creation
Objectives & Strategic Action Plan
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Knowing what kind of life you want to be living is a vital part for your business success. You can not be successful with your business if there are parts of you resisting your expansion. To make any changes real we have to start living the life we desire right now. I will teach you some magical tools and ways to operate and create your expansive life and business with ease, joy and harmony.
​
3. Your Customer Is The Actual Hero of Your Brand
What does your customer desire the most
& how can you serve that better than anyone else?
​
Positioning
Segmentation
​
Whatever your Hero's journey has been, it is always universal and there are countless of people desperately looking for your help and guidance in their weakest moments. There is always a market for transformational services. You just have to find the one that resonates with you the most, become excited and learn what is their hero's calling and answer to that in a way no one else can.
​
4. Customer Generated Content and Product Strategy
How to generate expansive customer paths?
​
Customer Life Cycles
Content & Product Creation Strategy
​
The way to create a leader brand is to become aware of your Brand Hero's steps and offer those steps in a sustainable expansive and easy access format, that fits in today's market and way of living. Everything is available through our fingertips. The key to success is to educate your customer and design the products and services with your customers.
​
​
5. Marketing Strategies
Speak, serve, sizzle and sell with ease, joy and magic?
​
Digital & Social Media Marketing Plan
Sales Funnels & Platforms
Testing & Numbers
​
It has never been easier to advertise to millions of people, but the market has never been more crowded either. To create magic with marketing requires a great strategy, quality content, willingness to test and make sound investments. Having total clarity on what your business is about and who it is here to serve is the number one generator of ease for your marketing and sales.
​
6. Brand Image
Creating an Irresistible Image.
Expressing the energy, space and consciousness of your business.
​
Style
Language
Visuals
​
When we think about a branding the first thing that usually comes into our minds is the visual image of the brand. But we don't see all the work that has been done behind the scenes of a successful brand.
Visual appearance is just the icing on the cake. But even so is just as valuable as the whole cake. People always choose the cake that looks more delicious.
Once all the real work is done, the image of a brand naturally falls into place with ease, as if by magic. Because it is just the physical appearance of something that already has evolved into its own being, who has its own awareness of its highest potential.
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